Thanks a lot for your comment! It really enriched the discussion here.

To be honest I still have trouble using Replika as I find the algorithm pretty generic, but it's a much more complex tool compared to what NOS is using.

On the other hand, the use of this kind of algorithm-based approach can be connected to the idea of a quantified self, meaning that the more things we can quantify/measure in our lives, the more we can put that data into an algorithm.

There are already devices that can sense your breath and see if you are in need of eating carbs or protein, for instance, while this should be something you could figure out on your own... though dieting culture has made us more and more unaware of our body signals and so forth.

So this is something that interests me: what are the boundaries when it comes to using curating algorithms? It feels ok to keep using them for shopping advice, what to watch, or even in a more creative sense like NOS is doing, but theoretically they can be applied to all spheres of our lives. I really look forward to seeing what's coming next in this realm.